CUSTOMER

ENGAGEMENT

WHY GIVING IS IMPORTANT FOR YOUR BUSINESS

CUSTOMERS VALUE CHOICE #1

The reason shoppers like to give or receive gift cards is that they allow the end users to purchase what they want.

REVENUE DRIVER

Gift Holders spend up to 40% more than the card value

 

HIGH DEMAND

90% of customers received a gift card last year

 

CONSUMERS EXPECT 89%

89% of consumers surveyed expect gift cards to be available for purchase

Build Your Brand, Protect Your Profit Margin and Engage Your Customers with Gift Cards from Heartland

Start offering your customers best-in-class gifting and personalized rewards in one effortless program. Heartland specializes in building comprehensive gift and loyalty programs designed specifically for independent businesses.

 

Plus with Heartland, powerful doesn’t have to mean complicated. We are passionate about providing user-friendly solutions that empower our customers and help them prosper.

 

In addition to building brand awareness, with gift cards, your customers pay upfront to redeem your product offering in the future. That means instant cash flow for your business.

Heartland Gift Delivers:

  • Fast and Easy Setup

  • Digital and Traditional Gift Cards

  • Custom or Pre-Designed Cards

WHY LOYALTY IS IMPORTANT FOR YOUR BUSINESS

  • 29% Wouldn’t be loyal to a brand if it weren’t for a loyalty program

  • Companies can boost profits by almost 50% by retaining just 5% more customers

  • 60% more profitable than those without

POPULAR REWARDS

BONUS (TOP-UP) REWARD

“Load $20 and get a BONUS $5”

REGISTRATION REWARD

“Register your card and get $5 free!”

LOYALTY POINTS 

  • 1 Point for $1 spent

  • 1 Point per visit

  • Double points to drive traffic

With Heartland Gift, You Receive: 

  • Reloadable gift cards

  • Ongoing phone-based support

  • Heartland-proprietary point-of-purchase promotional materials for seasons, holidays and special occasions

  • Best practices and marketing how-to’s

  • Card registration with access to a registered customer list

  • Customized card registration and balance inquiry on your own website

  • Bulk-loading capabilities

 

Available Program Add-ons:

  • Gift+Rewards (Load-based rewards Points-based rewards)

  • Money Movement / ACH Settlement

  • Third-party Distribution for Physical and Digital Cards

 

Heartland Provides Customer Engagement Tools Designed to Turn Your Customers Into Loyal Fans and Brand Advocates.

 

Analytics provides business owners with powerful tools to increase the effectiveness of marketing and advertising dollars. Optional upgrades include email marketing and social media reputation management.

 

Gift + Rewards build brand awareness and boost customer frequency with rewards-based marketing programs.

 

Guest List offers restaurants a smarter way to accept online reservations and manage wait lists.

Attract New Customers and Turn Existing Patrons Into Loyal Fans with Gift+Rewards

 

Customers tend to frequent and support merchants when they feel their patronage is appreciated, valued—and rewarded. That’s why we developed Gift+Rewards for small merchants like you.

 

It can help small entrepreneurs level set the playing field with big box stores by providing the tools to turn your customers into loyal fans. Loyal fans spend more than regular customers and serve as positive brand ambassadors.

 

They are loyal to your business and therefore less likely to be swayed by a competitor’s promotion.

 

Gift+Rewards Benefits:

  • Elevate Customer Engagement

  • Transform Customers Into Loyal Fans

  • Level the Competitive Playing Field

  • Boost Sales with Customer Frequency

  • Recognize and Reward Loyal Patrons

  • Build Brand Equity

  • Establish a Solid Customer Base

Heartland’s Gift+Rewards empowers small businesses to nurture existing customers in various ways with a smart rewards-based marketing program.

 

Essentially, small business owners determine incentive levels and the specific customers they choose to reward. With Gift+Rewards, small business operators may deploy a rewards strategy to build brand equity, drive engagement, increase the frequency of customer visits, or simply elevate or upgrade the current program

Program Options:

 

Load-Based Spending Card

Designed for high-frequency, low-ticket businesses, this program can help increase customer visits and spend, plus reduce payment processing fees.

 

Points-Based Rewards

Designed for low-frequency, high-ticket businesses, this easy-to-use program rewards points to encourage both customer spending and visits.

 

Heartland’s Customer Engagement Tools Help Turn Your Customers Into Loyal Fans and Brand Advocates.

 

Analytics provides business owners with powerful tools to increase the effectiveness of marketing and advertising dollars.

 

Optional upgrades include email marketing and social media reputation management. Guest List offers restaurants a smarter way to accept online reservations and manage wait lists.